A Special Day at Sweet Reads Books in Austin, MN


Just back from my book signing at Sweet Reads Books. About ten people braved the crummy weather and dropped in to discuss my book, Castle Danger, and writing in general. We were welcomed into the store by the energetic and charming owner, Lisa Deyo.The discussion was lively and stimulating and lasted almost two hours! The coffee was hot, and the cookies were fresh and delicious.

Success for most authors can’t be measured in book sales. Novelists who make a sustainable living solely from their book sales are few. Even though I only sold a handful of books today, the event was a great success for me.

I got the word out about Castle Danger and, shared my passion for volunteering with Big Brothers Big Sisters of Southern MN. I met some new and engaged readers who enjoy discussing books. I also feel I’ve solidified a new author/colleague friendship with Austin author Jeff Ollman. His latest is a mystery titled The Devil’s Kettle).

Best of all, I am now allies with Lisa and Sweet Read Books. She epitomizes the local bookstore owner who is passionate about books. She advocates for all the arts and tirelessly promotes local authors and art events. She’s also an avid reader, and she loved Castle Danger.

So I now have a great advocate for my writing. The next time a customer comes into her store and asks for something new in the suspense genre that takes place in Minnesota.

She will benefit from me mentioning her bookstore often to friends, colleagues, readers, and anyone who wants to buy local and support art in all forms.

We may not rack up sales at the level of a bestseller or of Barnes and Noble, but at least we are both working toward more recognition for local authors and independent bookstores.

That’s why today was special.



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